Henry Countinho-Mason

About The Author

HENRY COUTINHO-MASON is one of the world’s leading authorities on consumer trends, having spent a decade as the managing director of TrendWatching. He is the author of Trend-Driven Innovation and has given more than 100 inspiring and practical keynotes and workshops in 30+ countries, to the world’s biggest brands including J&J, Calvin Klein, Mastercard, the Tata Group, and many more.

Books by Henry Countinho-Mason

Future Words
A Non-Obvious Glossary of Terms That Don't Exist (But Soon Will)
AS FEATURED IN THE GUARDIAN & FAST COMPANY

"Entertaining and sometimes-prescient forecast of what we all may be talking about next."
—Kirkus Reviews

"A playful lexicon of the words the world might need in an uncertain future."
—PW Bookl...

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