Richard Branson

Books by Richard Branson

The Rebel Rules

Daring To Be Yourself In Business

Foreword by Richard Branson
When he was 26, Chip Conley broke the two cardinal rules of starting a business: he invested in an industry about which he knew nothing and he ignored the mantra "location, location, location." He bought a notorious "pay-by-the-hour" motel in a seedy San Francisco neighborhood.
A dozen years...

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