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How to Become an Effective Leader

Published by Leaders Press
Distributed by Simon & Schuster

About The Book

Take your leadership to the next level! Using his extensive experience developing and coaching leaders across the country, Michael Brainard details 8 disciplines that enable leaders to create a sustainable platform for organizational excellence and propel their growth as a leader to new heights.


When it comes to ineffective, inefficient or downright detrimental leadership, the cause can almost always be traced back to two root characteristics: insecurity and ignorance. Do you know which one is holding you back?

In his latest publication, CEO and founder of Brainard Strategy, Michael Brainard, details the eight disciplines that must be adopted, implemented and mastered in order to truly accelerate the journey towards effective leadership development. An exploration into psychological and positive behavioral conditioning, Brainard draws on his comprehensive Ph.D. research to create a prolific manifesto becoming the type of leader you’ve always aspired to be.

Keep reading to discover:
  • Why emotional intelligence is the cornerstone of developing the skills required to positively influence other people as a leader
  • Real life case studies that highlight the efficacy of implementing the 8 disciplines
  • How the biological perspective and bias trifecta can unknowingly cause us to make decisions based on incomplete interpretations
  • Why retroactive interference is the primary influencer of after-the-fact experiences on our memory
  • The three ways to effectively influence other human beings via language, behaviors, and incentives
  • How to utilize the hourglass model to optimize culture, vision, and strategy by collecting key information from the larger system within your organization

Pick up The 8 Disciplines for EXCELerating

your Executive Leadership today to give your own psychological hardwiring the upgrade it deserves!

About The Author

As the CEO and Founder of Brainard Strategy, Michael has designed and implemented Organizational Assessment and Development programs, Performance Management Systems, and Leadership Development programs to include Practice Leadership for Executive Coaching at a publicly traded HR Consulting firm.  In addition to this Michael has led Mergers and Acquisitions, Strategic Planning, and Change Management initiatives.  Michael also draws additional experience from his work as an internal and external post-acquisition integration leader.

As a keynote speaker, Michael has delivered addresses to such groups as the Association for Corporate Growth, TEDx, PIHRA, SHRM, PCMA, OCEMA, and NHRA. In his capacity as a researcher, Michael has contributed to myriad publications with his empirical findings on performance appraisal systems, telecommuting, and leadership development.  Michael’s well-founded reputation is built on his ability to motivate and energize leaders from diverse backgrounds, while also identifying key areas of opportunity for business growth and development.

Product Details

  • Publisher: Leaders Press (April 25, 2023)
  • Length: 200 pages
  • ISBN13: 9781637351697

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