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Applebee's America

How Successful Political, Business, and Religious Leaders Connect with the New American Community

About The Book

A unique team of authors -- Douglas B. Sosnik, a strategist in the Clinton White House; Matthew J. Dowd, a strategist for President Bush's two campaigns who has recently broken publicly with the president over the direction of the administration; and award-winning political journalist Ron Fournier -- took their exclusive insiders' knowledge far outside Washington's Beltway in search of keys to winning leadership.

About The Authors

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Ron Fournier, formerly the national political writer at The Associated Press, is editor-in-chief of, an online community of people who influence other people.

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Douglas B. Sosnik advises Fortune 100 companies and the National Basketball Association, as well as Democratic governors and senators.

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Matthew J. Dowd is founding partner of Vianovo, a corporate brand and positioning firm. He advises California Governor Arnold Schwarzenegger and Michigan gubernatorial candidate Dick DeVos.

Product Details

Raves and Reviews

"The three super-savvy political analysts who have written Applebee's America provide what may be the most compelling and accurate description of this powerful new source of community, purpose, and authenticity."

-- Bob Buford, Founding Chairman, Leadership Network, and author of Halftime and Finishing Well

"Applebee's America captures the ever-enduring sense of community in America and offers incredibly valuable insights into the way leaders can connect with the American public."

-- Howard Schultz, Chairman, Starbucks Coffee Company

"A readable and useful way of thinking about what our politicians, corporations and religions are trying to do to us -- and how they are doing it."

-- Amy Goldstein, The Washington Post

"A highly intelligent and inspiring work...A must-read."


"Hits many of the trends that are shaping the thoughts of people today by taking readers inside of popular political campaigns, businesses, and megachurches that are impacting American culture in the first decade of the twenty-first century."

-- Rick Warren's Ministry ToolBox

"A lively introduction to the new world of marketing 'connections' and 'Gut Values' to an America in search of community and meaning, this book should win a wide audience."

-- Robert Putnam, author of Bowling Alone

"A must read book."

-- David Brooks, The New York Times

Resources and Downloads

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