Joel Jessup

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Books by Joel Jessup

Marketing 101

An Essential Guide to the Art of Persuasion

By John Jessup and Joel Jessup

For students, entrepreneurs, and business enthusiasts, this handy full-color hardback demystifies key marketing concepts with expert insights and infographics for real-world success.

This highly-visual guide covers the key subjects you need to know to understand marketing. Packed wi...

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