Dan Ariely

About The Author

Dan Ariely, James B. Duke Professor of Psychology and Behavioral Economics at Duke University, is a founding member of the Center for Advanced Hindsight. He is the author of Payoff and the New York Times bestsellers Predictably Irrational, The Upside of Irrationality, and The Honest Truth About Dishonesty.

Series with Books by the Author

TED Books

Author Alerts

Get updates about Dan Ariely and recommended reads from Simon & Schuster.
Plus, get a FREE ebook when you sign up!

By clicking 'Sign me up' I agree to the Terms of Use and acknowledge the Privacy Policy and Notice of Financial Incentive. Free ebook offer available to NEW US subscribers only. Offer redeemable at Simon & Schuster's ebook fulfillment partner. Must redeem within 90 days. See full terms and conditions and this month's choices.

Books by Dan Ariely

Payoff

The Hidden Logic That Shapes Our Motivations

By Dan Ariely

Bestselling author Dan Ariely reveals fascinating new insights into motivation—showing that the subject is far more complex than we ever imagined.

Learn More

LIST PRICE $18.99

PRICE MAY VARY BY RETAILER

Get 20% off with code FALL26 plus free shipping on orders of $40 or more. Discount on physical products only. Terms apply.

Buy from Other Retailers