Bruce Judson

About The Author

Bruce Judson, author of NetMarketing, was named one of the nation's leading interactive marketers by Advertising Age. He is the president of the Judson Group, a private consulting firm specializing in Internet business.

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Books by Bruce Judson

Hyperwars

11 Essential Strategies for Survival and Profit in the Era of On-line Business

By Bruce Judson

With Kate Kelly

The effects of the online revolution are being felt far beyond Silicon Valley as consumers and businesses shift buying patterns to take advantage of the convenience and cost savings that are available over the Web. The term "HyperWars" describes the constant battle for survival of the fittest tha...

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