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Table of Contents
About The Book
Macy's The Store. The Star. The Story traces a hundred and fifty years of one of the country’s premier retailers. More than just the account of a successful business, it is the story of how one man’s dream found a home in the heart of Manhattan. Lively text, rare photographs, and colorful illustrations highlight the people and events—the trends, tragedies, and traditions—that transformed Macy’s from a modest storefront into the World’s Largest Store.
Excerpt
Contents
Acknowledgments
Introduction,
1. The Epic Begins
2. A Store Grows in Manhattan
3. Enter the Strauses
4. A New Beginning--Herald Square
5. The Merchant Princes
6. War and Peace
7. Recreating an Icon
Conclusion,
Permissions
Index
Acknowledgments
Introduction,
1. The Epic Begins
2. A Store Grows in Manhattan
3. Enter the Strauses
4. A New Beginning--Herald Square
5. The Merchant Princes
6. War and Peace
7. Recreating an Icon
Conclusion,
Permissions
Index
Product Details
- Publisher: Square One (December 1, 2008)
- Length: 248 pages
- ISBN13: 9780757002120
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Raves and Reviews
"Macy's - "Lavishly illustrated...archival materials provide rich servings of Americana...supplemented with extensively researched notes, anecdotes, rare photographs, advertisements and other enlivening illustrations...(the book) depicts how Macy's has remade itself with the times and for the changing need of its consumers-who will delight in this affectionate tribute."
– Publishers Weekly
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High Resolution Images
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Book Cover Image (jpg): Macy's
Hardcover 9780757002120
