Leo didn't have much as a kid. But now he has his best friend, Jerry, who wants Leo to have all his heart's desires, no matter what it takes. Except Jerry isn't real. He's augmented reality marketing software, and he's completely insane.

MEET JERRY. YOUR NEW PERSONALIZED VR MARKETING BUDDY. HE WANTS YOU TO SPEND...STEAL...KILL TO GET WHAT YOU WANT.

Leo wasn’t allowed toys as a kid, but now that he’s all grown up he’s going to take yours. He used to play by the rules, but then governments and corporations set fire to the rules and still expected him to behave. He probably would have if it hadn’t been for his new friend Jerry. See, Jerry isn’t human; he’s a personalised marketing VR… and he’s malfunctioning. Unhinged ultraviolence from Alex Paknadel (ARCADIA) and Martin Simmonds (PUNKS NOT DEAD).

Collects the complete five issue series.