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Build Your Own Brand

Strategies, Prompts and Exercises for Marketing Yourself

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About The Book

What is your brand?

As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate yourself, and create your visual identity.

Build Your Own Brand is a guided journal designed to help you sketch, write, design, and conceive the way you brand yourself. More than 80 prompts and exercises will help you develop your:
  • Personal brand essence
  • Visual identity and style
  • Resume and elevator pitch
  • and much more!

Whether you're trying to land a new job or launch a design business, let this unique guide light the way. You'll find helpful advice, interviews, and prompts from esteemed psychologists, creative directors, brand strategists, designers, artists, and experts from a variety of disciplines. Build your own brand today!

About The Author

An Adams Media author.

Product Details

  • Publisher: HOW Books (August 31, 2013)
  • Length: 240 pages
  • ISBN13: 9781440324550

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