"A highly accessible text." —Lawyers Weekly A User-Friendly Handbook on Understanding Trademarks Trademarks are a crucial part of the American economy. In plain language with scores of real-life examples, this new edition of The Trademark Guide draws on Wilson's experience and addresses issues important to both would-be trademark owners and those who already own trademarks, including:
How to choose a trademark without risking a lawsuit
How trademark rights are gained and perfected
How to use a trademark properly
What constitutes trademark infringement
What to do if your trademark is infringed
How trademark law applies to new media
And much more
Completely updated to reflect recent court decisions and changes in the law, this edition features an Internet trademark resources list and expanded information on trademarks in the digital world. Packed with examples, FAQs, and a glossary, The Trademark Guide, Third Edition, will become the go-to for anyone with questions about the complexities of trademark law.
Lee Wilson is a Nashville intellectual-property lawyer and writer. In practice since 1984, she has written six books on intellectual-property law topics (some in several editions), all published by Allworth Press. Her books include The Copyright Guide: A Friendly Guide to Protecting and Profiting from Copyrights; The Trademark Guide: Friendly Guide to Protecting and Profiting from Trademarks; and Fair Use, Free Use, and Use by Permission: Using and Licensing Copyrights in All Media. She has written for the Vanderbilt Journal of Entertainment Law and Practice, has published numerous articles on intellectual-property law for Communication Arts magazine and the Publishers Marketing Association Independent, has served on the boards of numerous arts organizations, and is a frequent speaker to arts and academic groups. She lives and works in the woods north of Nashville, Tennessee.