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Guanxi (The Art of Relationships)
Microsoft, China, and the Plan to Win the Road Ahead
By Robert Buderi and Gregory T. Huang
Table of Contents
About The Book
The story of how Microsoft and China teamed up to create the future of computing will find an ongoing audience among those planning to do business in China, as well as among students and teachers of business, computing, world trade, and international relations.
About The Authors
Photo Credit:
Robert Buderi, a Fellow in MIT's Center for International Studies, is the author of two acclaimed books, Engines of Tomorrow, about corporate innovation, and The Invention That Changed the World, about a secret lab at MIT in World War II. He lives in Cambridge, Massachusetts.
Photo Credit:
Gregory T. Huang is a features editor at New Scientist and holds a Ph.D. in electrical engineering and computer science from MIT. His writing has appeared in Nature, Wired, Technology Review, and other publications. He lives in Cambridge, Massachusetts.
Product Details
- Publisher: Simon & Schuster (May 15, 2007)
- Length: 320 pages
- ISBN13: 9780743273237
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Raves and Reviews
"Guanxi is a riveting story of Microsoft's efforts to do research and development in China. It gives you a front row seat on the global war for scientific talent, the future of innovation, and the growing linkages between the U.S. and China...Essential reading for anyone who wants to better understand where the world is headed." -- Jeffrey E. Garten, Juan Trippe Professor of International Trade and Finance, Yale School of Management
"Offers valuable insights into how some of the world's mightiest corporations twist themselves into knots to gain footholds in China... The story has all the elements for a corporate drama." -- Bloomberg.com
"The authors argue persuasively that Microsoft's Beijing Center has played a central role in developing products and served as a model for the company as it expands...Guanxi does show the importance that China has for American high-tech companies." -- Bruce Einhorn, BusinessWeek
"The authors have a terrific command of the subject...Fascinating story." -- San Francisco Chronicle
"A compelling case study." -- Booklist
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High Resolution Images
- Book Cover Image (jpg): Guanxi (The Art of Relationships) Trade Paperback 9780743273237(0.4 MB)
- Author Photo (jpg): Robert Buderi Photo Credit:(0.1 MB)
Any use of an author photo must include its respective photo credit
- Author Photo (jpg): Gregory T. Huang Photo Credit:(0.1 MB)
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