How a young man with a solid work ethic carried himself out of poverty to the pinnacle of professional sports and business.
Before he turned sixteen, Edgerrin James had already developed the critical thinking and mental discipline required for him to become one of the most astute business minds in professional sports.
Acclaimed as one of the greatest running backs of his generation who was inducted into the 2020 Pro Football Hall of Fame, James is a self-made financial whiz and philanthropist.
Selected by the Indianapolis Colts with the fourth overall pick in the 1999 NFL Draft and signing the largest contract for a rookie running back in league history, James amassed over 12,000 rushing yards, was a four-time NFL All-Pro, and led the league in rushing in each of his first two seasons.
In his new memoir, From Gold Teeth to Gold Jacket, with award-winning sports journalist John Harris and a foreword from fellow teammate and Hall of Famer Peyton Manning, James shares his unique, no-holds-barred perspective in becoming an all-time NFL great while also building a financial empire while raising six children.
The product of a single-parent household in one of the most downtrodden rural areas in the state of Florida, James balanced life as a young father as he became one of the best players in college football at the University of Miami. Later, facing what seemed like an insurmountable obstacle after reaching the pros, he overcame a devastating knee injury to leave an indelible mark on the sport.
When his football career ended prematurely following the tragic death of the mother of his children, James made a seamless transition to become a successful businessman. This tell-all book, featuring colorful anecdotes from his football career and personal life delivered in conversational prose, draws parallels between sports and business and guides readers on how to develop their own personal game plan to reach their maximum potential.