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Building Design Strategy

Using Design to Achieve Key Business Objectives

Published by Allworth
Distributed by Simon & Schuster

About The Book

How can design be used to solve business problems? That's the question answered, in many innovative ways, by Building Design Strategy. Mark Dziersk, EunSool Kwon, Arnold Levin, Laura Weiss, and many more top-name contributors share their experience and insights. Topics explore the full range of issues today, including thinking ahead; adapting to challenges; developing tangible strategies; using design to convey ideas; choosing worthwhile projects to help growth; using design to create fiercely loyal customers.

About The Authors

Product Details

  • Publisher: Allworth (November 11, 2008)
  • Length: 272 pages
  • ISBN13: 9781581156539

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