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Tarisa Parrish

Tarisa Parrish is known as an accomplished butterfly farmer. She and her partner, Michael Vera, live in central Florida and own an online education and retail store called Johnny Butterflyseed ( The site engages new butterfly farmers, teaching them about the butterfly lifecycles, growing butterfly gardens, and how to get involved with nonprofit organizations focused on saving butterflies. Tarisa prides herself on being a citizen scientist with a lifetime passion for nature, as well as a powerful advocate for its preservation and the saving of endangered species. She is also a seasoned executive with particular expertise in business transformation, M&A integration, innovation, change management, and leadership development. Currently a consultant, Tarisa was previously an executive at Best Buy for nearly a decade, where she was a key leader in the transformation of the company.

Books by Tarisa Parrish